That depends on the project and on the contracted modality. If you book us to fully execute your project, we typically will have 5-10 people involved. From the project manager or the workshop facilitator to the researcher, the designer or the developers — all from one hand. Other talent is brought in if we need expertise in a certain area or if we are creating assets such as photography, video, 3D or illustration.

We use a variety of cloud tools for simple and effective collaboration, project management and collaboration. Design systems, layouts and prototypes are typically built in Figma. We also use your go-to tools, if that is of an advantage to the project and to our collaboration with you. But don't think it's all through a screen with us: we also like to meet our clients face to face, especially for workshops.

Yes! Strategy is the core of everything we do. All of our client engagements start with strategy. Why? Because without the big picture, our work falls short and lacks substance. Operational decisions, creative performance, and value creation are in direct relation to the strategy we choose to follow. Understanding the situation, identifying challenges and defining goals are crucial, otherwise our collaboration may not help you solve deeper business challenges.

After 20+ years, we have worked in categtories such as e-commerce, SaaS, sports, entertainment, automotive, tech, fashion, internet service providers, insurtech...
Some people think they need to hire someone who has already done the same thing at another company. We rather see them missing an opportunity to bring in a fresh pair of eyes. We see an advantage where others may see a lack of thereof. Why? Because real users don't visit websites of a certain category only. They are on Netflix, Amazon, Zalando, eBay, or LinkedIn, they read the news online, they use their banking app, they buy groceries, they order a taxi... digital context is key. Our expertise is rooted in pattern recognition across categories. This doesn't mean we don't innovate, but in cases where we've solved similar problems repeatedly, our approach enables us to synthesize and solve your problems with high confidence.

We will require a signed proposal and a signed Master Services Agreement. Depending on the nature of your project, we may also require the payment of a deposit or a setup fee to commence work.